
Tree of Life
Tree of Life, founded in 1969, is dedicated to being the best distributor of specialty foods and natural products in North America. They are committed to providing a strategic marketing, merchandising and distribution plan in order to see their client’s products succeed in the marketplace.
612’s relationship with Tree of Life began when the product manager challenged us to create a packaging design that would “pop out” on the shelf for some new and exciting flavors of smoked oysters. Though there was a lot of copy to stuff onto the tiny package, we had a lot of fun making it work and creating a great label. That little oyster package was the start of a great relationship that continues to this day.






